Every empty chair costs you money: How to tackle No-Shows

Published on 27/05/2026

No-shows in healthcare: take control of your practice

No-shows in healthcare are eating into your day more than you probably realise. A patient misses their slot. You cannot fill it last minute. Somewhere on your waiting list, someone who actually needed that appointment never got a look in. According to a systematic review of over 100 international studies, the average no-show rate in healthcare sits at around 23%. For a busy practice, that is four or five empty slots a day. Every day.

And across Europe, practitioners are increasingly asking out loud: why is nobody doing something about this?

Why practitioners are fed up

The frustration is reaching a boiling point in many countries. In Belgium, for example, a recent FEDAC survey showed that a third of GPs already charge a no-show fee, nearly half are considering it, and only one in five has ruled it out completely. The issue was even raised in the federal parliament, where practitioners pushed for a national framework. The response? Appointment management is a matter for individual practices, not national policy.

Sound familiar? Whether you are in Luxembourg, Germany, Austria or elsewhere, the story tends to be the same. Healthcare systems are not set up to solve this for you. Which means the solution has to come from within your practice.

So rather than waiting, it is worth looking at what you can actually do today to protect your schedule, your patients and your energy.

This is not just a GP problem

No-shows hit every type of practice hard, not just general practitioners.

A missed dental appointment means expensive equipment sitting idle and a gap in a tightly packed schedule. For a physiotherapist, it is a full treatment block lost. For a specialist with a waiting list of several weeks, it means a patient who genuinely needed care never got their chance. The specialty changes, but the frustration is the same.

No-shows are hurting healthcare practices across Europe.

What actually helps: Steps you can take right now

1. Make booking as easy as possible

A surprisingly large share of no-shows come down to friction in the original booking process. When someone has to call during office hours, wait on hold, or navigate a confusing system, they are less committed to the appointment before they even make it.

When patients book online themselves, choosing their own date, time and preferred language, something shifts. The act of actively choosing a slot creates a stronger sense of commitment. It also means your front desk gets to breathe a little.

If you want to see how online booking works across different specialties, this overview of Doctena’s booking tools is worth a look.

2. Send reminders, automatically

Honestly, this one change makes more difference than anything else on this list. An automated SMS or email reminder, sent a day or two before the appointment, brings no-show rates down consistently. People are busy. They forget. It happens. A timely reminder is not nagging, it is just good practice management.

The important word is automated. You set it up once and it runs by itself while you get on with your day. Practices using Doctena have seen no-shows drop by up to 70% after switching on automated reminders. One dentist described it well: before, missed appointments were a regular headache. Now they are the exception.

3. Let patients cancel or reschedule without calling you

This one feels counterintuitive at first. Why make it easier to cancel? Because a cancellation you know about is a slot you can give to someone else. A no-show gives you nothing except an empty chair and a gap in your income.

When patients can reschedule in a couple of taps, without having to call during your consultation hours, many of them will. You keep control by setting your own rules around how far in advance changes are allowed.

Discover practical steps to reduce missed appointments and protect your schedule

4. Ask patients why they are coming

It sounds like a small thing, but it is not. When a patient picks a reason for their visit at the time of booking, the appointment becomes real to them. It is no longer just a slot in a calendar. It also helps you prepare properly and keeps consultations running on time, which patients notice and appreciate.

5. Have a clear no-show policy and communicate it

You do not need to wait for a law to set your own rules. A short note in your booking confirmation or on your website is often all it takes. Most patients who do not show up are not being difficult, they just never stopped to think about what an empty slot actually costs, both for you and for the next person on your waiting list. Saying it out loud, in plain language, changes that more often than you would expect.

And if you want to go further, the FEDAC survey on no-show fees gives a useful picture of how practitioners are currently handling this and what approaches are considered reasonable.

The bigger picture

You do not need anyone to tell you that the pressure on practitioners is real right now. Waiting lists are longer, admin keeps piling up, and the idea of losing billable slots on top of all that is genuinely demoralising.

Cutting down on no-shows will not solve everything. But it is one of those things where a small change in how your practice is set up can make a noticeable difference quite quickly. The practitioners who have seen the biggest drop in missed appointments are not doing anything complicated. They have online booking, automated reminders and a simple cancellation policy. That is it.

If you have been putting it off, this is probably the nudge you needed.

About us

We strive to improve patient care by simplifying and securing communication between practitioners and patients. With Doctena, patients can book appointments easily and healthcare professionals can send them automated reminders securely.

Ready to get started with Doctena?

This could be interesting for you: